Penerapan Metode Peramalan untuk Identifikasi Potensi Permintaan Konsumen

Auliasari, Karina and Kertaningtyas, Mariza and Kriswantono, Mawan (2019) Penerapan Metode Peramalan untuk Identifikasi Potensi Permintaan Konsumen. Informatics Journal, 4 (3). ISSN 2503 – 250X

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Abstract

Demand forecasting is not an easy task for many companies, some of companies has fail to do a scientific forecast. The biggest problem with demand forecasting is the uncertainty in demand that renders demand forecasting a challenging problem. Demand accuracy is a critical factor in determining the quality of decision making. Forecasting has an important role because the company requires short-term, mediumterm and long-term estimates for each management. For short-term estimates, a company requires personnel, production and transportation scheduling, which is part of the process of scheduling and estimating consumer demand. We compared three methods to forecast demand data of PT SUPER SUKSES NIAGA. The accuracy of those three methods is shown by the value of MASE (Mean Absolute Square Error). The results of forecasting show that PT. DUTA and PT. HEXINDO have the highest value of demand. The results of forecasting also shown that the method that has the smallest MASE value is the simple moving average method.

Item Type:	Article
Uncontrolled Keywords:	Forecasting Methods, Consumer Demand, Simple Average, Naïve, Mean Absolute Square Error
Subjects:	Engineering > Informatics Engineering
Divisions:	Fakultas Teknologi Industri > Teknik Informatika S1
Depositing User:	Mr Sayekti Aditya Endra
Date Deposited:	15 Apr 2019 04:01
Last Modified:	26 Jun 2020 03:12
URI:	http://eprints.itn.ac.id/id/eprint/3318

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